How Do You Feel About "Mayochup"

It all started with a tweet about a condiment.

Heinz, the popular ketchup brand, took to Twitter Thursday with a poll about a potential product launch, a concept they billed as novel to American consumers: a pre-made combination of mayonnaise and ketchup.

They called it “mayochup.”

“Want #mayochup in stores? 500,000 votes for ‘yes’ and we’ll release it to you saucy Americans,” Heinz tweeted. While the product is already available in some countries in the Middle East, Heinz wanted to know if Americans would be receptive to a “U.S. debut,” the company said in a news release.


It all started with a tweet about a condiment.

Heinz, the popular ketchup brand, took to Twitter Thursday with a poll about a potential product launch, a concept they billed as novel to American consumers: a pre-made combination of mayonnaise and ketchup.

They called it “mayochup.”

“Want #mayochup in stores? 500,000 votes for ‘yes’ and we’ll release it to you saucy Americans,” Heinz tweeted. While the product is already available in some countries in the Middle East, Heinz wanted to know if Americans would be receptive to a “U.S. debut,” the company said in a news release.



 
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